Boostcamp is identifying and promoting young cricket talent in Tamil Nadu, Andhra Pradesh and Telangana by providing them formal training to learn the sport.
According to a statement from the company, Boostcamp has reached out to 1400+ schools across 60 cities, creating grassroot level access to cricket training.Talented young participant sare undergoing selections and assessment in each city.
Under the leadership of Apurva S Desaii, a well-known cricket coach, over 300 deserving talents have received a unique opportunity to pursue their cricketing dreams with a 6-month cricket scholarship at a Boostcamp partner Academy.
Boostcamp has an online platform (Boostcamp.com)for young cricket enthusiasts to learn from icons like ViratKohli and MS Dhoni. The platform is open and free for anyone to use, aiming to change the landscape of sports training.
Speaking about this initiative, Mr.Vikram Bahl, Area Marketing Lead, Nutrition, Indian Sub-Continent said, “Boostcamp has seen phenomenal response so far. We want to reach every young enthusiast who is passionate to hone their sporting abilities. Through this initiative, our aim is to identify deserving talent and make a meaningful difference to their future.”